Pulse 87 Launches Its New Website Portal and Updates on New Advertising Clients: Pulse 87.7

Monday, May 5th, 2008 - 3 Comments »

Pulse 87 FM a subsidiary of Mega Media Group, Inc., OTCBulletinBoard: MMDA (www.megamediagroup.com). New York’s new Rhythmic Top 40 radio station announced today that it has launched its NEW website portal www.pulse87.com and updates on new advertisers clients on Pulse 87.

www.Pulse87.com has been redesigned and re-launched to appeal directly to our target audience of 18-49; the new portal will give viewers the ability to stream live, get current entertainment news, be updated on events and live broadcasts and participate in the music selection the station plays and offer banner advertising to clients. Live Steaming Statistics for the Month of April increased to 131,264 from 110,105 in March.

Update on Advertising for Pulse 87, for the Month of May we have secured advertising contracts with major brands in our Market, Jive Records Alicia Keys, Ultra Records, JRA Music Group, NY Minute Group, Dr. Dello Russo, NYC Department of Corrections Recruitment, Webster Hall, Major Auto World, Country Lincoln Mercury, Free Style Fever, and more local direct advertisers.

Commenting on the announcement, Mega Media’s CEO Alex Shvarts stated, “We are very excited that Pulse 87 is starting to see increases in audience listening and recognition in our market. As a result of this growing popularity we are starting to see more recognized brands advertise on the station.

About Mega Media Group

Mega Media Group, Inc. is a multimedia entertainment holding company with several subsidiaries that offer a broad range of services.

The divisions include recording, music production and distribution, video production, radio broadcasting, and Pulse 87 a Rhythmic Top 40 Radio station serving the New York Tri State Area.

Safe Harbor Statement: This announcement contains forward-looking statements. These statements are made under the “safe harbor” provisions of the U.S. Private Securities Litigation Reform Act of 1995. Statements that are not historical facts, including statements about Mega Media Group’s beliefs and expectations, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties that could cause actual results to differ materially from those contained in any forward-looking statements. All information provided in this press release is as of May 5, 2008, and Mega Media Group undertakes no duty to update such information, except as required under applicable law.

PRESS INQUIRIES: Investor Relations 718-947-1100 or IR@megamediagroup.com

Website: http://www.megamediagroup.com/
Website: http://www.pulse87.com/
Pulse 87

Star shines at Pulse 87

Wednesday, February 20th, 2008 - No Comments »

 pulse 87 pulse 87.7 star and bucwild radio nyc radio dx 21 white trash 87.7 87 pulse 87 radio stra and bucwild buckwild

Controversial morning host Star returned to radio Tuesday a lot more quietly than he left it in May 2006.

In his first day on WNYZ (87.7 FM, Pulse 87), Star talked less about his noisy firing from WWPR (105.1 FM) than about a recent liver transplant and other major surgery that left him 62 pounds lighter and restricted to a diet heavy on baby food.

“I don’t feel a need to discuss events of the past,” said Star (Troi Torain), who was fired after he made crude remarks about the young daughter of DJ Envy, a member of the morning team on rival station WQHT (97.1 FM).

Star was later arrested and did three days of community service. He has said his comments were taken out of context and were just a random shot in a manufactured “radio war” his bosses at Power’s parent Clear Channel encouraged him to escalate.

He said Tuesday, “There’s no bitterness, there are no scores to settle.” But he has a suit pending against Clear Channel, charging he was fired for doing what he was told, and he promised listeners yesterday that “I will tell you all about [the suit] someday.”

Otherwise, he only did a little mild and familiar sniping at former employers Tuesday, referring to Clear Channel as “Fear Channel,” WWPR as “Power One-Oh-Jive” and WQHT as “Shot 97.”

He focused more on current cultural events, saying he loves A&E’s “The First 48,” then deflecting most political discussion after saying he supports John McCain for President.

He spent considerable time promoting Pulse 87, which switched to its uptempo contemporary rhythm format Feb. 11 and has drawn raves from dance fans.

Star played several songs himself, all in the dance format. “It’s nice,” he joked, “not to have to wake up to Jay-Z and P. Diddy.”

He said he will feature a daily mix segment from DJ Yonny, formerly of WWPR and now Star’s new producer. The rest of the team is White Trash Helene, Buc Wild and DX21.

Star said he had “several offers” for other radio jobs before he joined Pulse 87, including a proposal last March from XM.

“XM was great,” he says. “We still might work with them. But playing rap records and cursing a lot wasn’t what I wanted to do.”

Part of the appeal of Pulse 87, he said, is that its signal comes from a low-power TV station, over which Star plans to produce a video version of the show. He also expects radio syndication.

One of his harshest critics, Queens councilman John Liu yesterday said he has no problem with Star back on the radio “if he’s learned his lesson.

“He has pledged to behave responsibly over the airwaves and now we will see if he lives up to that newfound conscientiousness. We’ll be watching.”

New Pulse 87 WNYZ promises steady beat

Monday, February 18th, 2008 - No Comments »

Joel Salkowitz admits 87.7 FM isn’t a place most New Yorkers are used to turning for contemporary hit radio. But he thinks that once “The Pulse” (WNYZ) kicks into gear on that frequency Monday, listeners will seek it out.

Right now, WNYZ is playing Russian music, as it has for the several years since it signed on. Come Monday, says Salkowitz, it will be playing “a kind of top 40 with a rhythmic leaning.”

He declines to be more specific, but promises “it will fill a hole. I think it will be a station that people will make a point of finding. It’s like satellite radio - you don’t buy it because you want to pay money for radio, but because it has unique content.”

But the music is only part of what Pulse-87 will be selling. On Monday, Feb. 18, it will bring back Star and Buc Wild as its morning team.

That was supposed to happen a month ago, but Star had a liver transplant. Now, Salkowitz says, all systems are go.

“I can’t believe the energy this guy has after major surgery,” says Salkowitz. “He can’t wait to get back in the game.”

Pulse is happy to have him, Salkowitz adds. “He moved the ratings needle in the morning at two different New York stations - and I think this time you’ll see a side of Star you haven’t seen before.”

Star has said he often had to play a character in his previous gigs at WQHT and WWPR, and that now “I’ll be myself. There will be less hip-hop nonsense.”

Salkowitz says Monday’s sign-on will be relatively low-key. “We’ll establish the music, then probably have a bigger production when Star goes on the air.”

Salkowitz says he’s also talking with other deejays and expects a lineup “soon.”

WNYZ transmits its signal from a low-power TV station, Ch. 6 on Long Island - which has raised some questions about whether it can compete against the likes of powerful WHTZ (100.3 FM).

Salkowitz says the Pulse signal will cover “80%” of the New York market and will be available online for anyone else.

There has also been concern that Arbitron doesn’t measure WNYZ listening, which would make it difficult to sell advertising. But Salkowitz says the station has been talking with Arbitron “and you might hear something in a week or so.”

Radio’s Troi (Star) Torain ready for his comeback on Pulse 87

Wednesday, February 13th, 2008 - No Comments »

 pulse 87 pulse 87.7 pilse nyc radio star and bucwild bucwild buckwild star troi torian stra and buc wild

The Star of the show on the new radio station Pulse 87 (WNYZ, 87.7 FM) says he can’t wait to get on the air - though it could be a little later than he had hoped.

Troi (Star) Torain, the successful and sometimes controversial former morning host at WQHT (97.1 FM) and WWPR (105.1 FM), is scheduled to start Monday on Pulse 87, which debuted this week with a dance-oriented top-40 format.

That debut will be widely watched, since he’s been off the air since being loudly fired from Power-105 in May 2006 over offensive remarks about the child of a rival host.

He said Tuesday, however, that his start date could be pushed back to Feb. 25, giving him more time to recover from recent surgery that included a liver transplant and other work.

“I’m going to see how I feel later this week,” he said. “I just want to be sure I’m ready.”

Transplants, which must be done when a donor becomes available, are debilitating.

Star said he has been back to the hospital three times over complications, which isn’t unusual, and that he lost 59 pounds.

“None of my clothes fit,” he said. “And there are a lot of foods I can’t eat anymore. Right now I’m having a meal of Beech-Nut baby food. Everything is mushy.”

At first, he said, he will probably play more music than he used to, and he may have a mix deejay.

“I’ll give exposure to people who can’t get a shot on corporate-controlled radio,” he said.

His team will also include the original Buc Wild (”cleaned up”), White Trash Helene (”she has been such a trooper … she turned down other radio jobs because she wanted to work with me”) and DX21, who has created a lot of his show materials.

Star says he turned down another radio offer because Pulse 87 gave more creative control and a voice in the station. So he’s happy that, for starters, he was able to help the station hire program director Joel Salkowitz.

“Joel’s a master,” he said. “The music sounds great and it’s getting the response we want. We didn’t do this from corporate research. We did it from our gut.”

As for his place in this setting, Star said he’ll be himself.

“I don’t have anything more to prove,” he said. “So we’re just going to have fun. Remember, this isn’t just a different world for radio today, it’s a different country. Everyone’s held hostage by pressure groups.

“When I came to New York in 1981, my goal was for people to know my name. Now my goal is to be remembered.”

So he hopes to resume that pursuit as soon as possible.

“I feel a lot stronger than I did two weeks ago,” he said. “When I come back, I want to be ready to do five days a week, four hours a day. If I have to have Buc Wild push me in a wheelchair and hook up an IV, I’ll be ready.”

WNYZ Pulse 87.7 dances onto the scene with a top-40 beat on

Tuesday, February 12th, 2008 - 1 Comment »

 pulse 87.7 pulse 87 pulse 87.7 pulse 87 nyc radio radio pulse 87.7 87 87 87 87 the pulse pulse 87 pulse 87 87

New York got another “contemporary hit” radio station Monday, and it’s got a hot dance rhythm.

WNYZ (87.7 FM), which calls itself Pulse 87, will spend the first week establishing music and “imaging,” says program director Joel Salkowitz.

Next Monday, it will bring Star and Buc Wild back as its morning show - “followed closely,” says Salkowitz, “by the new Pulse 87 air personalities, who will be live and local. What a concept!”

Salkowitz, who programmed both the old WQHT and WTJM as uptempo rhythm stations, says the Pulse 87 music will be “rhythm top 40 leaning away from rock and rap and toward club and dance sounds. The sound of New York.”

One radio fan who immediately gave Pulse a thumbs-up was Tony Santiago, who has been lobbying for years for some station to play more current dance music.

“WKTU and Z100 just don’t play current dance, or at least dance with an edge,” he said yesterday. “That’s what I’m hearing on Pulse. I know they’re still a top-40, but so far I’m ecstatic.”

If Pulse picks up listeners and WHTZ or WKTU adds a few dance tracks to compete, says Santiago, “So much the better.”

Pulse 87, which is owned by Mega Media, plans an extensive promotion campaign, says Salkowitz.

“We’re hitting the streets of New York and we’ll give the audience a reason to get excited about radio for a change.”
Visit Pulse 87.7.com click here

Page 1 of 212»