Seven years ago I somehow was selected for a fellowship to study at the Columbia University Graduate School of Business, where I learned lots of cool stuff like accounting, the discount rate and the definition of moral hazard.
But the biggest takeaway for me was something I had barely noticed before I got there: the importance of a social network.
In other words, connections.
A fascinating business school case explained that the reason Revolutionary War hero Paul Revere became a household name was because his social connections helped make him famous.
Another guy named William Dawes who also rode through New England screaming “the British are coming” barely rates a footnote in history. Dawes didn’t work the crowd. Revere was a networker.
Which brings us to Christopher Gergen.
